The evolving field of psychodermatology, which explores intricate connections between the mind and skin conditions, is gaining recognition as a new branch of dermatology. Our webinar aims to revisit and contextualise this theme, emphasising its significance in both medical and cosmetic domains.
Our event will explore the background in the UK and the US, new brand approach and future innovations, providing the participants with understanding of how psychological factors impact skin health and vice versa.
Objectives
Highlight the Importance of Psychodermatology: Established as a legitimate and critical area of dermatology.
Contextualise in Personal Care and Beauty: Showcase how psychodermatology can be applied in the cosmetic space.
Explore the Skin - Brain Connection: Delve into the neurobiological aspects of skin health, the psychological impacts of skin conditions and individual narratives around this theme.
Promote Credibility and Collaboration: Form an expert group to raise credibility of this category: promote innovative quality research and clinical studies resulting in peer reviewed publications on the skin brain axis, bioactivity of neurocosmetic ingredients and language in this space. Multi-disciplinary work with dermatologists, psychologists, and the skincare industry.
Speakers and Schedule
14:00 - 14:10: Introduction
Presenter: Dr Katerina Steventon
Overview: Objectives, background and scope of the skin health and wellbeing project - bringing psychodermatology into the cosmetic space.
14:10 - 14:30: UK Perspective: Psychodermatology in Acne in Practice
Presenter: Prof Alison Layton
Focus: An expert look into psychodermatology practice in acne care within the UK, highlighting clinical approaches and patient outcomes.
14:30 - 14:50: StoryTelling/Narratives in Skin Health and Wellbeing: Self-Care
Presenter: Aurelie Colin-Thevenet
Focus: Exploration of how consumers and brands interpret and engage with psychodermatology, emphasising the cultural narrative around skin health.
14:50 - 15:10: Brand Perspective
Presenter: tbc
Focus: Insight into how brands integrate psychodermatology principles into their product development and marketing strategies.
15:10 - 15:40: Linking Personal Care to Wellbeing
Presenter: tbc
Focus: An in-depth look at integrating psychodermatology principles into brand advertising campaigns and product lines.
15:40 - 16:10: US Perspective: Psychodermatology in Practice
Presenter: Kiera Barr, MD
Focus: Insights into the application and significance of psychodermatology within the US, discussing clinical practices and advancements.
16:10 - 16:30: Brain-Skin Connection
Presenter: Prof Clare McKay, University of Oxford
Focus: An exploration of the neurobiological links between the brain and skin, discussing recent research and potential clinical applications.
16:30 - 17:00: Q&A Session
Moderator: Dr Gill Westgate, CCUK
Focus: Open floor for attendees to ask questions and engage with the speakers, fostering a collaborative and informative discussion.
This webinar builds on our past project work and aims to generate wider interest in psychodermatology and the skin - brain - beauty axis. It also provides an on-going platform for experts to share their knowledge and experiences and to engage in forming an Expert Interest Group led by Dr Steventon.
Organised by Cosmetics Cluster UK